🔥Advertisers Rejoice: Meta Unveils Powerful AI Features to Boost Ad Performance👨‍💼💰

Meta has announced an AI Sandbox for advertisers that will enable them to create alternative copies, generate different backgrounds and crop images for social media platforms. The new features are currently available to selected testers and are expected to be more widely available from July. Meta’s move into generative AI tools for advertisers follows an announcement in May by the social media giant’s CTO, Andrew Bosworth, who suggested they were looking into such technology. Startups such as Omneky and Movio have already heavily invested in generative AI to create ads and marketing videos.